<?xml version="1.0" encoding="ISO-8859-1" ?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Posts by Stephen Waddington</title><link>http://vip.marcomprofessional.com/people/stephen.waddington</link><description>Posts made by Stephen Waddington on MarCom Professional</description><language>en-gb</language><lastBuildDate>Thu, 20 Nov 2008 13:37:28 +0000</lastBuildDate><copyright>Copyright: (C) 2008 MarCom Professional and contributing authors.  For full copyright info and terms of use visit http://vip.marcomprofessional.com/</copyright><ttl>15</ttl><image><title>MarCom Professional</title><url>http://vip.marcomprofessional.com//lib/img/rssimg.png</url><link>http://vip.marcomprofessional.com/people/stephen.waddington</link></image>	<item><title>Thanks for dropping by</title><description><![CDATA[I&rsquo;ve met some fantastic new folk over the last few weeks that have stopped by and linked back to this blog. Hello to Adam Lewis, Chris Reed, Daryl Tay, David Brain, Dominic Garcia, Kyle Lacy, Michael Litman, Phil Szomszor, Rax Lakhani and Robert Anderson.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/thanks-for-dropping-by</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/thanks-for-dropping-by</guid><pubDate>Fri, 14 Nov 2008 14:00:00 +0000</pubDate></item>
		<item><title>iPhone update: keyboard works, video fail, power okay, GPS review and some more apps</title><description><![CDATA[Want to make new friends? Get an iPhone. As Loewy CEO Iain Johnson says it&rsquo;s a conversation starter. How do you find the battery, can you use the keyboard and what&rsquo;s your favourite app are just three of the conversations that take place when iPhone users meet. I&rsquo;ve got use to the keyboard. I&rsquo;m not sure what happened but after a month or so of usage I must have conditioned my stubby thumbs to dance across the digits as Apple intended. Iain found the same, albeit a bit quicker.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/iphone-update-keyboard-works-video-fail-power-okay-gps-review-and-some-more-apps</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/iphone-update-keyboard-works-video-fail-power-okay-gps-review-and-some-more-apps</guid><pubDate>Fri, 14 Nov 2008 12:11:00 +0000</pubDate></item>
		<item><title>Sources of blog inspiration</title><description><![CDATA[Ged tagged me with a meme asking what sources of inspiration I used for blog postings. Here&rsquo;s the answers.Meeting people &ndash; meeting people in PR and tech, but also other industries because working in PR in London it is so easy to become introspective and out of touch with what&rsquo;s happening elsewhere Out and about &ndash; walking, ideally with my missus and children, or friends, in the countryside around our house in Northumberland. After a week in London, there is no surer way to completely clear your mind and I&rsquo;ve yet to find a sheep that gives a shit about the credit crunch Reading &ndash;]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/sources-of-blog-inspiration</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/sources-of-blog-inspiration</guid><pubDate>Fri, 14 Nov 2008 12:09:00 +0000</pubDate></item>
		<item><title>PR industry salary benchmarking data</title><description><![CDATA[UKPRagencies has published a 2008 UK PR salary review. Its data is based on published salaries and recruitment advertising, across a range of sources, in October 2008. Here&#39;s the headline chart. Job function Av salary &nbsp; &nbsp; Account executive &pound;21,846 Senior account excecutive &pound;26,183 Account manager &pound;30,792 Senior account manager &pound;37,333 Account director &pound;44,480 Senior account director &pound;53,253]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/pr-industry-salary-benchmarking-data</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/pr-industry-salary-benchmarking-data</guid><pubDate>Wed, 12 Nov 2008 13:16:00 +0000</pubDate></item>
		<item><title>Top 50 UK PR people by Twitter influence</title><description><![CDATA[There has been a lot of Twitter chatter over the last couple of days about Stephen Davies&rsquo; list of PR and journalist Twitter users. Names are being added to both lists by the hour and anyone named on either list is enjoying a rush of new followers. Lists are great for creating order. To this end Stephen has created a useful directory of PR people and journalists that use Twitter. But does it tell us any more than that? What level of influence do PR people using Twitter have? Is Twitter being used to change opinions? After all, influencing opinions is our raison d&rsquo;&ecirc;tre.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/top-50-uk-pr-people-by-twitter-influence</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/top-50-uk-pr-people-by-twitter-influence</guid><pubDate>Wed, 12 Nov 2008 10:05:00 +0000</pubDate></item>
		<item><title>Wasted opportunity for London biodiesel project</title><description><![CDATA[Biodiesel based on recycled vegetable fat offers the potential of a low cost alternative to diesel based on a recycled resource. Crucially it burns in an engine without producing the carbon dioxide pollutants that contribute to global warming. So a mobile scheme operated by Proper Oil in London backed by Ealing Council should be applauded. But it won&#39;t be by me. It is selling biodiesel at &pound;1.15 a litre, representing a premium, albeit small, over regular diesel. This contradicts a fundamental law of product marketing as oft repeated by my fellow North East-to-London commuter Adam Parker.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/wasted-opportunity-for-london-biodiesel-project</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/wasted-opportunity-for-london-biodiesel-project</guid><pubDate>Wed, 05 Nov 2008 21:39:00 +0000</pubDate></item>
		<item><title>Once a hack, always a hack</title><description><![CDATA[Enjoy the cracking headline from my long-term business partner and mate Steve Earl celebrating an award win for Rainier PR client ntl:Telewest Business at the 2008 PRCA Awards last night: Overnight victory follows months of hard campaigning.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/once-a-hack-always-a-hack</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/once-a-hack-always-a-hack</guid><pubDate>Wed, 05 Nov 2008 21:15:00 +0000</pubDate></item>
		<item><title>Locating Banksy sites as Westminster Council orders removal of West End "vandalism"</title><description><![CDATA[Overzealous Westminster Council officials have ordered the Banksy mural near Oxford Street to be painted out, claiming that it is vandalism, not art.The image which appeared over a weekend in May at the Newman Street site, off Oxford Street, shows a child in a red hoody on a ladder painting the slogan &quot;One Nation Under CCTV&quot; making the point that UK citizens are increasingly watched over by CCTV cameras.The best examples of Banksy work in London are in an old tunnel off Leake Street within the shadow of Waterloo and the London Eye.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/locating-banksy-sites-as-westminster-council-orders-removal-of-west-end-vandalism</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/locating-banksy-sites-as-westminster-council-orders-removal-of-west-end-vandalism</guid><pubDate>Tue, 04 Nov 2008 22:41:00 +0000</pubDate></item>
		<item><title>Betfair: Obama 1.07-to-1, McCain 14-to-1</title><description><![CDATA[&amp;amp;amp;amp;amp;amp;lt;a href=&quot;http://politicszone.betfair.com/zone&quot;&amp;amp;amp;amp;amp;amp;gt;Betfair Politics&amp;amp;amp;amp;amp;amp;lt;/a&amp;amp;amp;amp;amp;amp;gt;The result of the US election is all but decided judging by the Betfair markets. Odds on an Obama win are 1.07-to-1 and McCain 14-to-1. Obama has enjoyed consistently low odds for the last three months of the campaign, whereas in the last three days McCain&#39;s odds have increased from a base of 8-to-1.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/betfair-obama-1.07-to-1-mccain-14-to-1</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/betfair-obama-1.07-to-1-mccain-14-to-1</guid><pubDate>Tue, 04 Nov 2008 15:37:00 +0000</pubDate></item>
		<item><title>Impact of media diversification on broadcast advertising</title><description><![CDATA[Media and advertising pundits were brought together by last week&rsquo;s edition of the Media Show on Radio 4 (synopsis online and available for download) to chew over the fall in TV advertising revenues. Media consultant Matthew Horsman (author of author of Sky High: The Rise and Rise of BSkyB) said that advertising revenues for Q4 would be down by &ldquo;single digits&rdquo; and that 2009 would be &ldquo;really difficult&rdquo;. Recessionary cutbacks are to blame but there&rsquo;s a bigger issue at play.]]></description><link>http://vip.marcomprofessional.com/posts/stephen.waddington/impact-of-media-diversification-on-broadcast-advertising</link> <guid isPermaLink="false">http://vip.marcomprofessional.com/posts/stephen.waddington/impact-of-media-diversification-on-broadcast-advertising</guid><pubDate>Tue, 04 Nov 2008 10:27:00 +0000</pubDate></item>
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