MarCom Professional

A snapshot of Mobile Marketing in the UK

Yesterday in the Times Newspaper a great 16 page supplement from Raconteur Media was included on mobile marketing – with great quotes from a number of leading companies and figures from the UK mobile marketing scene – including a number of MMA members.

You can download the PDF or browse the document online.  Either way – it is a great snapshot of what is happening in the UK from a brands, agencies and technology perspective – well worth downloading and reading at your leisure.

• MMA Brands and Agencies London event shows the power of mobile
• With mobile it’s personal – marketers must respect customer information
• What does a Mobile Advertising Evangelist actually do?
• Top 50 Australian marketing blogs 2009
• Think big, act small, scale fast – advice from Procter & Gamble on mobile advertising

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